My name is Patrick Gilbert and I have nearly 20 years experience within Customer experience/CRM, Logisics business development. I work with all the customer-oriented touch points within a company. My role is usually in strategic, analytical or operative CRM, social media, business development, MDM, SAP or Siebel configuration/business analyst.
Recent years, my work has been around digitalization and transformation from analog to digital business models.
This blog is about Customer experience, brand management, digital transformation and some human issues.
If you have any questions, feel free to mail at info at patrickgilbert.se